I Am The Alphabet And The Omega

Google has declared my site unfit for advertising. I imagine it's due to a low level of traffic. I'm far from an influencer, and if I had to guess, my WordPress blog probably gets more views than anything I've written here in the past year.

And that's fine. 

The upshot to all of this is it means there are no ads on my site, which is how it should be. Contrast this with YouTube, where a channel can be demonetized, but still have ads all over it. The channel in question simply does not get the money. Maybe that's how it should be, though. After all, what advertisers were most afraid of when it came to YouTube was their money going to content creators who they disagreed with or otherwise didn't want to be associated with. The platform still got the support it needed, and users were free to share what they wanted to (within reason). 

Of course, I'm sure Blogger takes a lot fewer resource to maintain than a data hog like YouTube, so Google didn't have much of a choice when it came to their "advertiser friendly" policies. It's what makes Elon Musk's recent middle finger to advertisers so frustrating. He's both right and wrong for more or less the same reason. Businesses have a right to decide who they will and won't do business with, just as consumers have a choice with where they spend their money. That's called the free market. However, just like George Carlin said about the American Dream, you have to be asleep to believe it. Right now, big businesses hold more power than they deserve and the average consumer is in no position to do anything to their bottom line and therefore effect change in an unfair market. 

When consumers boycott, it takes a town, so to speak. When businesses boycott, it's usually a handful of guys in suits sitting around a table, never mind the hundreds or thousands of employees who may feel otherwise. This is the fundamental flaw with voting with your wallet, something I used to advocate for quite vehemently. When people vote, it's one vote per person. When dollars vote... well, they can't actually vote. The people holding the dollars do. As Douglas Adams said, "On the whole, it was not the small green pieces of paper that were unhappy." 

As for Blogger, I intend to stay; monetization wasn't the goal... not really, anyway. I've been comparing WordPress with Blogger for a few weeks now as the former keeps sending discount codes my way. Blogger technically offers a lot while asking for "nothing" (besides your data) in return. The only real paid feature on Blogger is registering a domain name. WordPress, meanwhile, offers a more streamlined user experience, but only if you play their paywall game. Automattic is not Alphabet; they can't afford to give WordPress away for free. They want money, not data. 

As of now, WordPress is my after show for Blogger. Anything I don't feel like posting here usually ends up over there. At most, WordPress is my back up if Google decides they don't like keeping Blogger around. It wouldn't be the first time I've had to migrate from a blogging service, and if the Muskrat's acquisition of Twitter has affirmed anything for me, it's that no platform is permanent. 

QuikTek

I mentioned Twitter last time, and writing about how I appreciated its versatility made me remember something. The first weblog I ever had was on Yahoo!360. I knew well of (and hated) MySpace, but hadn't heard of Facebook. I always preferred 360 to MySpace because it seemed that 360, by virtue of being a Yahoo! service, attracted a wider and more eclectic audience, whereas MySpace was almost exclusively a teen phenomenon. Call it ageism or technophobia, but it's probably safe to assume that more people have an e-mail address than a MySpace account, therefore that older and/or less tech-savvy generation still "ooh"-ing and "ah"-ing over Electronic Mail will be more likely to start up a weblog if that service is offered as part of the "packaged deal" that came with their e-mail account as opposed to seeking out an external, self-contained site that requires separate registration. In other words, on Y!360, you got more people who would probably not have otherwise started a weblog because they wouldn't want to leave their comfort zone.

Yahoo!360 is gone now, crushed underfoot by practically every other social networking site in existence, the key problem being a few unresolved technical issues (which led to my friend Vanessa tragically losing her entire account), the others being a deliberate dismantling by Yahoo! in light of a proposed buy-out of Facebook and an attempt by Yahoo! to make the networking tools of 360 a more integrated part of one's Yahoo! profile. I've archived those entries to a site called Multiply, a rather shameless MySpace knock-off. I won't link them here; they're not much to look at. Most of them recount my obsessions over my own personal pet peeve about 360 in light of other weblog sites like Multiply or Blogger, which was mobile-friendliness. I prided myself on "breaking the system" by using my PSP's built-in web-browser and wi-fi to write entries in clear defiance of desktops. It probably went a little too far; every time I got a new device, my readers would know it, evidenced by my "Hey, guess what I'm writing this on!" style of entry.

There was something I don't think I ever said on 360 and I think I never said it because I wasn't actually sure how well it would translate to text, so here goes:

The very best thing about 360 is that WE'RE ALL DIFFERENT, COMING FROM ALL WALKS OF LIFE, ALL OVER THE WORLD, and yet, at the end of the day, we're all just sitting at home in front of our computers, talking to one another.

the very worst thing about 360 is that we're all different, coming from all walks of life, all over the world, and yet, at the end of the day, WE'RE ALL JUST SITTING AT HOME IN FRONT OF OUR COMPUTERS TALKING TO ONE ANOTHER.

The point is, while I may have been seemingly singing the praises of Twitter last entry, my adoration is almost entirely conceptual; the first social networking site made with mobile networks distinctly in mind. By its very nature, it encourages people to go out into the world and not feel tethered to their undoubtedly uncomfortable desk chairs in front of their undoubtedly cluttered and cumbersome desks upon which rest their undoubtedly ghastly laptops and monolithic desktops.

To crib a saying by filmmaker Jean Cocteau: Weblogs will never truly achieve anything until they can be taken to all the same places ordinary notebooks and pens can go.

Twitter was a good start.

Tumblr appears to be the next step.

Evernote is the long stride between them.